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Event topic ideas

Page history last edited by Jeremy Hilton 14 years, 4 months ago

 

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Orlando Event Topic Ideas

 

Orlando! Contribute your event topic ideas to our list and help to define content for upcoming SMC Orlando events

 

Ideas list

 

  • Review platforms and introduce social technologies
  • PR - crisis communications strategies and tactics. Crisis communications workshop or mock exercis (e.g. Crisis "fire drill")
  • Larger organizations who are staffing social media positions or running national social media campaigns (Disney, Universal). Disect their efforts, strategies, etc.
  • Social media measurement - concepts and tools (Metrics in social media, Metrics in social media, Metrics in social media)
  • Educational events where we do investment club style presentation (nominate three members pre-event to research a new/hot social technology and present their findings to the group)
  • Social Media Ignite - Partner with Ignite Orlando to create "Social Media Ignite" - a social media focused Ignite style event
  • Newbie mentoring program - Workshop series where a person is helped with integrating Social Media into their lives - Their progress is tracked over a few events - enables us to see progression and outcome of previous sessions.
  • Brand monitoring -> Very important, yet sometimes overlooked, facet of Social Media. Teach people the why's and how's of brand monitoring
  • There's a whole slew of LARGE social platforms which are popular outside of the US (Bebo, Orkut, etc.) Teach the local community about these platforms
  • Social Media looking for a job - How to leverage social media to find a job and land a job
  • Executive presentations (social media success stories) - this would tie into our goal of reaching the C-Suite in Orlando
  • Bring a newbie - bring a social media noob, show em the ropes and get em hooked
  • Developing a social media policy
  • Social Media best practices
  • Listening educational event (touches on reasons, strategies, tools to accomplish, etc.)
  • cutting through clutter (pros and cons of common social media tools - how to pick what's right for your needs)
  • how to use social media tools (how to leverage these tools for your job)
  • making the case for social media (PR focus?)
  • Social Media Press Releases - how to effectively use them. How to connect and build network of influencers for PR purposes. What impact do recent FTC guideline updates have to PR folks and SM press releases?
  • The integration of social media into the total marketing mix. How does social media fit into your entire marketing ecosystem? How to do you connect all the dots?

 

 

 

 

This is a living document, guys. You are encouraged to make a login, jump in, and add items to the list.

Comments (1)

Jim Hathaway said

at 4:00 am on Oct 29, 2009

Social media measurement - concepts and tools

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