October 2009 Meet Up

Topic: SEO + Social Media - Tips on Making them Play Nice Together

Time:  6:30 - 8:30 pm

Date: Tuesday, October 20th

Location: Temple University Center City

Register:   http://smcphillyoct2009.eventbrite.com/

 

Wil Reynolds, founder of SEER Interactive joins Social Media Club Philadelphia for a discussion on getting the most SEO value for your social media efforts.

In this discussion we'll touch on strategies to ensure that the work done in social media is also helping you attain high rankings on the search engines.  We'll discuss simple ways to take your efforts in the social arena and turn them into powerful linkbuilding strategies.

 

Thanks to our October event sponsor, Orbius.com, snacks will be served at this meeting.  Orbius is the only Software as a Service Social Website Platform

that enables non-technical community managers to create, update, manage and govern organization and user content

 

Photo Identification must be shown at the front desk to be admitted to Temple Center City.

 

 

 

September 2009 Meet Up

 

Topic:  What's More Social Than Food?! 

Time    6:30 - 8:30 pm

Date:    Monday, September 21st

Location:  PYT, 1001 N. 2nd Street, Philadelphia, PA 19123

Register:  http://smcphillysept2009.eventbrite.com/

 

 

We all know that there is nothing more social than food. Cooking, eating, enjoying - our shared love of all things edible brings us together and gets us talking.

Join us as we talk with some local food bloggers and restaurantuers who have been effectively using different forms of Social Media to spread their love of food and cooking.  Jesse & Bart from ChefAMe, Marissa & Scott from ForkYou and Tommy from PYT will be joining us to share their experiences and lessons learned.  We also encourage other local food bloggers and foodies who use social media and those who want to learn more about different uses of social media to join us in the conversation. 

 

 We also encourage you to stay tuned for more information on our UPCOMING EVENTS! 

 

October 3rd & 4th - Social Media Club Philly brings Social Media Camp to PodCamp Philly 2009! 

We are teaming up with PodCamp and SearchCamp to make this a true digital media unconference.    We'll be covering it all - podcasting, blogging, videoblogging, search engine optimization and social media and more - and Best of all - how they tie in together! Register at http://podcampphilly3.eventbrite.com/

 

October 20th - Wil Reynolds from Seer Interactive  joins SMC Philly to talk about Social Media & SEO  (time and location to be announced) 

 

November 2nd - Emanuel Rosen, Author of "The Anatomy of Buzz Revisited" will be joining us to talk about Real Life Lessons in Word-of-Mouth Marketing  (time and location to be announced) 

 

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August 2009 Meet Up

 

Topic: Social Media for Social Good

Time: 6:00-8:30pm

Date: Tuesday, August 25th

Location: Temple University Center City

Register: http://smcphillyaug09.eventbrite.com/

 

Social media offers organizations an indispensable tool set for a wide variety of philanthropic activities including activism, education, donor and volunteer development, and direct fundraising. Because of its inherently personal and community-based nature, social media provides an ideal canvas to work within, allowing causes to not just communicate, but also to activate and invigorate significant grassroots activity. [source: Geoff Livingston on Social Media for Social Good]

 

Local do-gooders will discuss how they utilize social media for their specific causes. We'll have panelists representing the following causes:

 

• Blame Drew's Cancer - http://blamedrewscancer.com/
• Twestival - http://twestival.com/ / Philadelphia Twestival - http://philadelphia.twestival.com/
• American Red Cross - http://www.redcross.org/
• Pancreatic Cancer Action Network - http://www.pancan.org/index.html

 

Please note: Attendees must bring a photo ID to gain admittance to the Temple University Center City building. If you do not bring your photo ID you will be turned away.

 

July 2009 Meet Up

 

Topic: The Benefits of Having a Corporate Mullet

Time: 6:30-8:00

Date: Tuesday, July 28th, 2009

Location: Red Tettemer

Register at: http://smcphillyjuly.eventbrite.com/

Speaker: Duncan Alney of Firebelly Marketing

 

It's true...the mullet is back in fashion! Didn't you hear the latest from Glamour, er, Business Week?

Come on, how can you not have an affinity for something that's 'business in the front and party in the back?!'

Duncan Alney from Firebelly and the Indianapolis Social Media Club will join us to discuss the importance of socializing your business online (the party) while balancing the importance of business protocol in some social media situations (the business).

Duncan is flying in from Indiana to join us, so please give him a warm Philly welcome!

 

April 2009 Meet Up

 

Topic: The State of Social Media, Join the Discussion!

Time: 6:00-8:00

Date: Wednesday, April 29, 2009

Location: McGillan's

Register at: http://smcphillyapril.eventbrite.com/

 

Join the Social Media Club of Philadelphia as we lead a discussion around the state of social media and where it's all heading. The Social Media Club Philadelphia leadership team will kick off and moderate the discussion and will be joined by a few guest speakers (TBD).

 

Some top-of-mind questions that we discussed include:

 

• What to say when someone says “I don’t have time for social media.”
• Is social media a popularity contest or is social media about genuine relationships?
• Are bloggers responsible for getting the facts right?
• What makes a community real? That is: When does a web site feel like a place to and be, instead of simply a page of information to visit?
• Does your vendor understand social media? And how do you know?
• What are the responsibilities of Web 2.0 services to engage with and respond to the community it serves and what are the responsibilities of the community to the service?
• How can we best support our social media community and our peers knowing full well we’re often competing for the same clients and client money?

 

March 2009 Meet Up

 

Speaker:  Geoff Livingston, author of Now Is Gone: A Primer on New Media for Executives and Entrepreneurs, CEO of Livingston Communications, and the buzz behind The Buzz Bin

Topic: Shiny Object Syndrome

Time: 6:30pm

Date: March 23, 2009

Register at: http://www.eventbrite.com/event/309224900

 

You know it. You hate it. And truth be told...you know you had a glimmer of it in your eye once upon a time. Join Geoff in a great discussion on how to combat it.

 

February 2009 Meet Up

 

Speaker: Ken Jacobs

Topic: Getting Back to Basics: Social Media and Public Relations Planning

Where: Science Leadership Academy

Time: 6:30pm

Date: February 25, 2009

Register at: http://smcphillyfeb.eventbrite.com/

 

Why social media and PR this month? Because in today’s world, nearly every “public” with whom you’re trying to build a relationship is online!

 

In the current economic environment all of us—whether business owners, freelancers, or those who execute communications for non-profits, government agencies, or corporations—need to be on defense when it comes to our work.

 

The best protection against the budget cutter’s sword is a rock-solid plan—one with measurable objectives, strategies that overcome roadblocks and tactics that ultimately help achieve marketing goals.

So let’s get back to the basics of planning and discuss some best practices!

 

Ken Jacobs of Jacobs Communications Consulting, a PR consulting, training and coaching company, will present and facilitate a discussion on the basics of plan writing. You’ll learn, among other topics, how to:

 

* Create objectives that are objectives; neither strategies nor tactics

* Make sure your objectives are measurable

* Understand the Three Kinds of Objectives: Output, Outtake, and Outcome

 

The other reason for the PR focus is because this month we’re partnering with the local PRSA (Public Relation Society of America) chapter and its new social media committee. Please welcome them to the Social Media Club!

 

Mark your calendars! We'll be sure to get back to you with a location!

 

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Events marked with a dollar sign ($) have an entry fee. See the event page for details.  Please note that registration and sign-up procedures will vary from event to event. Please be sure to read carefully about registration requirements for each event. Thanks!